Broder Bros. Adds Dickies, Alternative and Bella to Its 2008 Catalog

Oct 3, 2007

Trevose, Pa.-based Broder Bros., a leading distributor of imprintable sportswear and accessories in the United States operating under the Broder, Alpha and NES brands, has added Dickies, Alternative and Bella to its 2008 catalog. “We hand-picked these three new brands because they each bring something special to Broder Bros.,” says Girisha Chandaraj, vice president of marketing.

Dickies, a Fort Worth, Texas, workwear manufacturer, will feature its durable work shirts, pique polos and jackets; Alternative, an apparel manufacturer that produces a contemporary, eco-friendly apparel line for men and women, marks a new direction of products for Alpha, Broder and NES; and Bella, a lifestyle brand based in Los Angeles that offers active and casual apparel, reflects popular trends and has expanded its organic line for men, women and children.

“Dickies, Alternative and Bella each speak to needs our customers have within their own markets,” Chandaraj says, “and we’re proud to be able to offer them a chance to pass along these quality brands to their own clients.”

Digital Art Solutions Debuts DTG Printing System
Digital Art Solutions has introduced The Smart Garment Printing System — a direct-to-garment (DTG) Digital Art's ASSET concept. That acronym stands for Artwork, Software, Support, Equipment, Training equals Success.
September 28, 2009

Flexfit Sponsors Shriners Hospitals for Children Open
Flexfit, Hicksville, N.Y., recently announced its sponsorship of the Justin Timberlake Shriners Hospitals for Chldren Open, to be held Oct. 11-18 at TPC Summerlin in Las Vegas.
September 16, 2009

Kerusso Debuts 'Fearless' Licensed T-Shirts
Christian-themed apparel decorator Kerusso, Berryville, Ark., recently launched a “Fearless” line of licensed T-shirt apparel, inspired by the book, “Fearless: Imagine Your Life Without Fear,” by Max Lucado.
September 16, 2009

Save on ISS Education
The Fort Worth Imprinted Sportswear Show, to be held September 25-27, is offering attendees a chance to save on individual seminars or workshops.
September 15, 2009

Joto Adds Stone Stencil Rhinestone Transfer System
Joto, Blaine, Wash., recently announced the addition of the Stone Stencil Rhinestone Transfer System to its line of digital image transfer products.
September 15, 2009