INDUSTRY NEWS

Alpha Expands Columbia Collection

July 29, 2008

Columbia jacket
Alpha Shirt Co. will debut several new Columbia Sportswear styles in its fall catalog, available Aug 1.
Alpha Shirt Co., Trevose, Pa., recently expanded its collection of Columbia Sportswear styles.

Among the latest jackets added to Alpha's lineup are the Utilizer and Nordic Point fleece. The Utilizer features Columbia's Omni-Shade sun protection technology while the Nordic Point is an eco-friendly fleece jacket constructed from post-consumer recycled materials. Alpha also will carry improved versions of Columbia's Falmouth and City Trek jackets, as well as the soft shell styles including the Single Track and Double Whammy.

Check out these newest Columbia styles in Alpha's fall catalog, available Aug 1.


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