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INDUSTRY NEWS
A4 Launches "Hall Of Fame" CollectionDecember 08, 2009
An extension of the company's "Game Over" and "Win Big" promotions, the styles that comprise A4's Hall of Fame collection are best-sellers in team sports apparel, says Mark Mertens, CEO, A4. "Our customers embraced the first round of price reductions that we launched last spring," he says. "It's no secret that times are tough. We are committed to do our part to make sure our dealers have the products they need at prices that allow them to earn a fair profit." The new collection, which includes apparel styles for every sport, activity and season, will be available during the next 90 days, with many styles currently in stock. Prices will range from $2.88 for loose-fitting moisture-wicking T-shirts, to $6.88 for moisture-control polos, according to the company. For more information, visit A4.com. — J.L. RECENT HEADLINES
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