INDUSTRY NEWS

Bodek and Rhodes Adds Three New Apparel Brands

February 28, 2011

Bodek and Rhodes, Philadelphia, has introduced three new apparel brands in its 2011 catalog: J. America, Robinson and Next Level.

These additions mean Bodek and Rhodes now offers 38 total brands. The move comes in an effort to expand into other youth-oriented apparel and place Bodek and Rhodes at the edge of serving the young fashion market, according to the company.

Next Level is said to cater to a young market, offering apparel with sexy, chic styling. Additionally, J. America offers warmer outerwear, and Robinson apparel focuses on underwear and sleepwear.

For more information, visit bodekandrhodes.com. — S.G.



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