INDUSTRY NEWS

BroderBros. to Release 2010 Product Catalog in January

November 23, 2009

BroderBros. Co., Trevose, Pa., recently announced that its 2010 Alpha, Broder and NES catalogs will be available in January 2010. Although traditionally released in the fall, the new release date is a result of the company reevaluating its product offerings and strategic partnerships.

The new catalog will include three new brands and more than 60 additional styles. New brands include Alo, Custom Dyes and Econscious. Broder also is adding several new styles to other popular brands, including adidas, Alternative, Augusta Sportswear, L.A. T Sportswear and others.

Orders for 2010 custom catalogs began processing on Sept. 28, and customers have six new covers to choose from. For more information, visit alphashirt.com/catalogs, broderbros.com/catalogs or nesclothing.com/catalogs. — J.L.

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