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INDUSTRY NEWS
RSK Tech Opens U.S. Sales OfficeJune 18, 2010RSK Tech, Dundee, Scotland, recently announced that it has opened a North American sales office in Hauppauge, N.Y. The company has appointed Colleen Rhatigan as a full-time sales consultant. She will be responsible for exclusively selling license subscriptions for RSK NetShirt, the company’s T-shirt designer and e-commerce solution, to decorated apparel businesses in the United States and Canada. RSK NetShirt is a Web-based design tool that allows small and medium-sized apparel decorating businesses to sell effectively online around the clock, driving down costs and boosting profits in the process, according to the company. Key features of the tool include RSK NetShirt Multishop, which allows printers and embroiderers to grow their businesses organically by replicating their online stores on multiple Web sites. Additionally, the “Save & Share” feature enables end users to share their designs on Facebook and Twitter, which means other friends can share them across social networks, opening up business via viral marketing to a potential customer base of more than 600 million users worldwide, according to the company. For more information, visit rsktech.com. — J.L. RECENT HEADLINES
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