We Asked, Readers Responded–

Longevity – 50% of subscribers report reading Impressions for 6 years or longer

Involved – 75% of Impressions audience regularly attends the Imprinted Sportswear Shows in their region

Responsive:
As a result of reading Impressions,
     80% visited advertiser’s web sites
     68% used Impressions to shop for products and services
     56% purchased or recommended an advertised product

Buying Power – 
    96.2% of respondents recommend, specify or approve the purchase of goods and services.
    63% expect purchased to increase in the next 12 months

Leading Industry publication – 
    76% pick Impressions as their preferred publication with the next closest publication coming in at 16.6%
    87.6% of Impressions Reader Survey respondents read 3 out of 4 issues 
    95.9 % of respondents rate Impressions as Good to Excellent 

Readers tell us:

“Impressions is the overall best magazine for information regarding the decorated apparel industry.”

“If I'm looking for a product or supplier I know that I can almost always find it in the Impressions
magazine. It is a great resource and has good info on trends and methods to create the newest look.”

“I have always been a reader of Impressions for the majority of my 25+ years in the industry. I like
the regular contributor columns and the ""nitty-gritty"" details your articles provide. I of course love
your Sourcebook and use it on a regular basis”.

“Great articles to keep me updated with what is new, available and doable”

“Impressions gives me the trends, so I know what to be looking for and staying on top of things for
my customers”

“The information keeps me current on the services we currently offer and gives me ideas about areas
I might expand into.”

“I feel that Impressions is absolutely the best magazine for overall information about the different
products my shop produces.”

“As a DTG printer I feel Impressions relates closest to what I do, what I am about, and how to get
where I want to go with my business.”

“Impressions is an excellent publication with very valuable info for new start-up biz from product
source info, ISS show, and garment info. Keep up the good work!”

“Love Impressions magazine! It keeps me up to date on new products and trade shows. Thanks and
keep up the great work”

“It has great supplier information and it covers all areas of my embroidery business that I use”

“Excellent articles and informative re screen print and embroidery industries.”

 

To learn more about connecting with Impressions active, involved and buying readers – textile screen printers, embroiderers, promotional product distributors, digital decorators and retailers, please contact: