IMPRESSIONS Product Guide Brought to you by
Impressions and ISS
September 4, 2007 • Vol. 4, No. 16
American Apparel
JERZEES
Gildan
California Basics
ISS
SPONSORS
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Made to Perform
Performancewear burst into the apparel scene just a few years ago, and is now taking the world of decorated apparel by storm. Boasting properties that wick moisture, block sunlight, resist stains and even repel bugs, performance apparel solves everyday comfort dilemmas encountered by anyone from cheerleaders to construction workers. Check out the latest 19 styles in the following guide to performance apparel.
This women’s 100% microfiber V-neck top (style AJ 214) from Expert Performance T inherently wicks moisture and is treated with BodyFreshé to inhibit bacteria growth. Several fashion-forward colors come in sizes S-XL.
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Made from 6.2-ounce 92% polyester/8% Lycra spandex jersey, this Reebok PlayDry moisture-wicking T-shirt (style 7412) from Dunbrooke is machine washable and comes in several athletic colors in sizes S-XL.
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ISS Product News

Pine Island Expands "Everyday Life" Line

Innovative Apparel Introduces New Shirt Line for Sportsmen

Madeira Showcases Embroidery Innovations at ISS Atlanta


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With CoolFit moisture-wicking plus antimicrobial capabilities, Alo’s color-blocked T-shirt (style M1004) also features cover stitching along the armhole seams and a contrast inset at the sleeve seams for mobility. Sizes S-2XL come in many fashion-forward colors.
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WICKid’s 100% microfiber polyester T-shirt boasts tempraDry performance properties and a sun protection factor of UPF 50, in addition to a relaxed fit, tagless neck and double-needle cover stitching. Style 2121 comes in sizes XS-4XL in several colors.
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This moisture-wicking T-shirt from Augusta Sportswear is made from 100% polyester knit and features a heat-sealed label, self-fabric collar, and double-needle cover stitched collar and armholes. Adult style 790 come in sizes S-4XL and youth 791 in S-L.
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Cal Cru’s Coolmax T-shirts are made from 100% moisture-wicking polyester and are ideal for heat transfers, according to the company. Adult sizes S-3XL come in white, black, navy, ox heather, military brown and sand.
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In addition to moisture-management and antimicrobial properties, Vantage Apparel’s Vansport Textured Tech Polo (style 2785) also features UV protection and resists shrinking, wrinkling and fading. It is ideal for active sport and uniform use, according to the company.
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Constructed of 100% combed ring-spun cotton, the Honeycomb Moisture Guard placket from Blake & Hollister features moisture-wicking capabilities, welt sleeves, dyed-to-match buttons, side vents and a hemmed bottom. Ladies’ style 250 comes in sizes S-2XL.
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This FeatherLite by Sierra Pacific Apparel golf shirt is made from 58% cotton/37% polyester/5% Lycra spandex and is treated with DuPont Teflon High Performance Fabric Protector, making it stain- and liquid-resistant. Style 5330 comes in sizes XS-3XL.
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American Apparel’s tri-blend track shirt (style TR401) is made from 50% polyester/25% cotton/25% rayon and is specifically assembled to retain elasticity. It features reinforced shoulder construction to maintain shape through repeated washings. Sizes XS-2XL come in athletic gray.
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Constructed of 100% performance microfiber polyester, this crew neck from Royal Apparel (style 9052) features moisture-wicking properties, double-needle bend-back stitching at the armholes and a contoured fit. Sizes S-3XL come in white, black and silver.
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Fruit of the Loom’s Athletic Raglan Shooter (style 20RS30R) is made from 6.1-ounce 100% cotton and boasts moisture-wicking capabilities. The garment is label-free with a seamless rib collar and shoulder-to-shoulder taping. Sizes S-2XL come in an array of colors.
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The Heisman performance sport shirt (style 737) from Tonix Corp. features a 5-ounce 100% SoftCool moisture-wicking fabric, tagless labeling, double-needle stitching throughout and an extended back tail. Sizes S-4XL come in 11 different color combinations.
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Oobe’s Flog polo from Aprons Etc. offers Hydrovent technology, which includes moisture-wicking, quick-drying, antibacterial and fabric-protection capabilities. Style FG004 is made from 100% polyester waffle knit and comes in men’s sizes S-3XL.
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The unstructured Headsweats CoolMax Race Hat from Sportsman Cap Network is constructed of 100% CoolMax polyester and features a low profile and terry sweatband underneath its panels. Style 7700 is offered in select colors.
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Charles River Apparel’s Nor’easter waterproof and windproof jacket (style 9675) is made from HydraLyte nylon and lined with graphite mesh and taffeta nylon. It features taped seams and an embroidery stow-away pocket. Sizes XS-3XL come in three colors.
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Constructed from a moisture-wicking performance fabric, Gotkeys’ track skirt features a concealed Lycra spandex brief underneath. Adult sizes XS-L and youth S-L come in black with a red, royal, pink, purple, white or Kelly green contrasting trim.
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Vapor Apparel’s zippered-front hoodie is made from a 10-ounce fabric that combines moisture-wicking performance with the look and feel of cotton, according to the company. This style was specifically engineered for digital decoration and comes in sizes XS-3XL.
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The low-profile A-Max Cool Mesh Cap from Otto Cap is made from 100% polyester and features moisture-wicking properties. Style 94-617 is available in five color combination with contrasting eyelets.
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Miss an issue of IPG? Click below to catch up.

8/7/07 Fleecewear

7/24/07 Workwear

7/10/07 Childrenswear

6/27/07 Screen printing equipment

6/12/07 Teen and tween wear

5/29/07 Athletic and teamwear

5/15/07 Corporate wear

5/1/07 Embroidery equipment and supplies

4/17/07 Spring ISS Show Highlights

4/3/07 Women's Wear

3/8/07 Spiritwear

2/22/07 Multihead emboidery machines

2/8/07 Headwear

1/25/07 T-Shirts

1/11/07 Plackets

12/14/06 Performance wear

11/30/06 Home décor

11/16/06 Towels and terry

11/2/06 Bags and totes

10/19/06 Baby wear

9/21/06 Heat presses

9/7/06 Denim and wovens

8/24/06 Stock designs & graphics

8/10/06 Outerwear

6/29/06 Promotional products

6/1/06 Petwear

3/23/06 Manual and automatic presses

2/23/06 Digital decorating

12/15/05 Year in review

12/1/05 Heat transfer presses

11/17/05 Singlehead embroidery machines

11/10/05 Product showcase (special advertising section)

11/3/05 Screen printing inks

9/8/05 Clip art and graphic software

8/25/05 Digital transfers

4/7/05 Home décor and gift items

Check out our coverage of this cool category! Link to fun and informative stories below.

The Sport of Fashion
Technical wear outperforms all other apparel subsets by offering flattering fits, function and flair.

Performance Apparel Gets Fashionable
Three case studies show how to generate customer excitement with high-margin performancewear.

How to Print Dynamite Graphics on Difficult Fabrics
Follow these tips and techniques to conquer the screen printing challenges presented by stretch fabrics, nylon and polyester mesh.

Workwear Waves Goodbye to Stiff, Outdated Styles
Identity branding, technological innovations and flattering fits top the trends for uniforms and workwear.

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Editorial & ISS Show Office
1145 Sanctuary Parkway, Ste. 355 Alpharetta, GA 30004
(770) 569-1540, (800) 241-9034, Fax: (770) 569-5105

Impressions Product Guide Editor: Susie McManus, smcmanus@impressionsmag.com
Editorial Director: Richard Lebovitz, rlebovitz@impressionsmag.com
Editor in Chief: Marcia Derryberry, mderryberry@impressionsmag.com
Senior Editor: Terry Murphy, tmurphy@impressionsmag.com
Associate Publisher/National Sales Manager: Laurie Gonz, laurie.gonz@nielsen.com
Graphic Designer: Ben Carpenter, BC Squared, www.bc2design.com
Advertising Account Executive: Kent Deardorff, kent.deardorff@nielsen.com
Advertising Account Executive: Diane Hall, diane.hall@nielsen.com
Advertising Account Executive: Jeanine Morgan, jeanine.morgan@nielsen.com


About Our Sponsors
American Apparel
Made in Downtown L.A.

Almost every stage of our manufacturing and marketing occurs in the same building in downtown Los Angeles. This efficient, vertically integrated system means heightened quality control and greater flexibility in design, allowing us to respond faster than anyone who is outsourcing. Our goal is to bring people the clothes they love to wear.

JERZEES
JERZEES is a leading imprintable sportswear brand of fleece, sports shirts, wovens and T-shirts for women, men and youth. JERZEES is a division of Russell Corp. Our brands include Cross Creek, BIKE Athletic, Three Rivers and Mossy Oak.
Gildan
Gildan is a vertically integrated marketer and manufacturer of premium quality branded basic apparel. The company manufactures basic T-shirts, sport shirts and sweatshirts for sale in the wholesale imprinted sportswear industry in the United States, Canada and other international markets. Gildan's overall mission is to deliver better value through better design.
California Basics
California Basics strives to manufacture blank apparel that embodies the essence of unique, laid back, trendy fashion that has taken the heart of America.

We offer men's, ladies', juniors, boys and girls styles. Private label and custom programs are also offered. Eighty percent of all our products are made in the USA.

ISS
The Imprinted Sportswear Shows are the leading event for the decorated apparel and imprinted products industry. The exposition floor showcases the newest products, apparel and equipment, while the conference program provides the expert knowledge you need to turn investments into profits. For more information about the Imprinted Sportswear Shows and the Conference Programs, click here.

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