Winning Wearables

Score profits with the newest collection of athletic and team apparel. April 21, 2010
By Marcia Derryberry, Editor in Chief

Despite the challenges of the economy, the team sports arena remains a healthy market for savvy apparel decorators. But like the players you are outfitting, this niche is competitive and those shops with deep inventory offerings and innovative decorating capabilities are most likely to score big with local orders.

Today's suppliers are making it easier than ever for your shop to be the go-to decorator by providing an array of new styles and fabrications ideal for any sport or recreational need. Apparel made with performance technologies, detailing designed with the athlete in mind, and extensive color selections are just a few of the options available in today's blank garments. From jerseys and shorts to sweat shirts and caps, new and updated items are available for any client's athletic order.

Here, we showcase 14 new styles and encourage you to check out the Impressions Product Guide featuring the latest in athletic and team apparel options. This digital newsletter e-mailed on April 20, and you can make sure you receive future editions by visiting impressionsmag.com, or by clicking here.

Click here to download the pdf of the "Winning Wearables" article featured in the April/May 2010 issue of Impressions.



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