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InkSoft Blogs Offers Black-Friday Alternative




October 21, 2016

A recent blog post from InkSoft, Albuquerque, N.M., discusses “Small Business Saturday,” to be held Nov. 26.

An alternative to “Black Friday,” Small Business Saturday was created by American Express in 2010 and attracts more than 95 million shoppers annually. The blog post discusses suggestions for drawing customers, promotions, pricing, preparation and information to make the most of the day, according to the company.

To view the blog, click here. — M.Q.